Nordstrom Anniversary Sale 2020 {Complete Guide!}

Nordstrom Anniversary Sale 2020 is here! I’m here to equip you guys with THE BEST guides to show you all the best buys from the sale this year!

I’m talking best guides for yourself, your kids, your husband, your house, all the things that you can ONLY get on sale during the most wonderful time of the year — the Nordstrom Anniversary Sale of course!

Click on a topic below to jump right down to exactly what you need to know about the Nordstrom Anniversary Sale!

In case you missed it

Nordstrom Anniversary Sale 2020 Ultimate Guide
What to buy first: Top 10 items that will sell out fast
Top 10 BEST Jeans of the Nordstrom Anniversary Sale (I tried on EVERY PAIR!)
Nordstrom Anniversary Sale top 15 beauty picks!
Nordstrom Anniversary Sale BABY DEALS!
Cutest women’s clothes under $100!

Important dates (HUGE changes!)

Nordstrom is REALLY changing things up this year with their dates for the Nordstrom Anniversary Sale because of Covid-19, especially regarding sneak peeks, when everyone can shop, and how early different levels of cardholders will gain access. Here’s everything you need to know:

Nordstrom Anniversary Sale 2020 dates

July 24-Aug 18: PREVIEW for everyone in lieu of the print catalog HERE
August 4 ICON Early Access
August 7 Ambassador Early Access
August 10 Influencer Early Access
August 13: Insider Early Access
August 19-30: Public access begins – HAPPY SHOPPING!
August 30: Sale ends!

If you’ve shopped the Nordstrom Anniversary Sale in the past, you know that whole saying in life about the early bird getting the worm is totally true!

The past FOUR YEARS Nordstrom has not guaranteed a restock on anything after the presale, so it’s becoming more important than ever to be a cardholder if you want full access to the best stuff when the presale launches.

Covid-19 Info

Here’s all the info on how to to safely shop the Nordstrom Anniversary Sale this year:

  • There will be NO print catalog — you can get a sneak peek RIGHT HERE
  • You can shop the sale in open stores during normal business hours
  • Read updated info about what Nordstrom is doing to keep customers safe HERE

You can trust me

This is my EIGHTH year blogging about the best of the Nordstrom Anniversary Sale!! Can you believe it?! So I think I’m safe to deem myself an expert and someone you can trust at this point!

I was also recently featured in Business Insider as a Nordstrom Anniversary Sale expert so that makes me a little more legit, right?!

I’m sharing all my BEST tips and tricks for getting the very most out of the Nordstrom Anniversary Sale with YOU! I’ll be giving you all the juice on which days the best deals are available, how to make sure you get what you really, really want from the Anniversary Sale before the good stuff gets picked over (or sells out!!), and talking restocks!

What is the Anniversary Sale?

The Nordstrom Anniversary Sale is the BIGGEST and the BEST Nordstrom sale of the year!! The very best (and trickiest) part of the Nordstrom Anniversary Sale is that the items are all BRAND NEW. Unlike the Nordstrom Clearance Sale or the Nordstrom Half Yearly Sale where they discount things from that season or the previous season (like putting spring or summer items on sale now), you’ll only see new things!

The only downside is that it’s mostly fall styles and you may have to wait a bit to wear a coat or boots, but it’s worth it to get super cute, high quality clothes that will last all season at insanely great prices!

Stay updated

During the 2020 Nordstrom Anniversary Sale, we’ll be updating you guys DAILY on restocks, highly rated items, things I’ve tried on and worn and loved, and any other pro insider tips that you won’t find anywhere else. If you’re wondering what’s been restocked that day, just come back to THIS POST and we’ll have that updated for you DAILY.

EXCLUSIVE e-mail list

You can sign up below to be on our EXCLUSIVE insider email list where we’ll ONLY email you about the best tips, secrets and quick-guides to things that will sell out fastest and the hottest, highest rated items of the 2020 Nordstrom Anniversary Sale:

I’m going to give you guys ALLLLLL the details about the very BEST buys during early access of the Nordstrom Anniversary Sale, and will be continually coming out with helpful guides so you can quickly shop sections of the sale easily without having to pick through thousands of items. Make sure you’re following me on Instagram @mintarrow so you don’t miss out!

Leading up to the sale, we’ll also be updating this post every day to share our top tips that will be useful for you during the sale!

Icon level sneak peeks

Because I do SO MUCH shopping at Nordstrom to create blog content, I qualify for Icon level early access shopping on August 4. Stay tuned because I spend hours (last year I spent 11!) looking through, trying on and matching up all THE BEST stuff in the sale! I spend all that time so that I can tell you what fits best, HOW it fits, if it runs big or small, what’s most comfortable, most flattering etc.

I did an Instagram LIVE on the very first Icon level shopping day of what I think are some of the BEST things in the sale, along with some of the things I think you can probably skip! Watch the video below!

Quick guides

My team and I are always hard at work creating QUICK GUIDES for you guys to shop the very BEST picks in the most fast, efficient way possible so you know what’s really worth spending your money on at the Sale.

We will be adding our 2020 guides below, and under that you can see our full guides from last year and check out our picks from the 2020 catalog!

2020 Guides

What to buy first

Take a look at my list of the Top 10 Hottest Items that Will Sell Out Fast from the 2020 sale!

Ultimate jean guide

The TOP 10 BEST JEANS of the Nordstrom Anniversary Sale!

Top 15 BEAUTY picks

Check out the best 15 BEAUTY items from the sale and why I LOVE and recommend each one.

8 best BABY deals

From a baby gear EXPERT, in this post you’ll find the 8 best baby deals of the Nordstrom Anniversary Sale.

Under $100 faves

All the best BUDGET FRIENDLY Women’s clothes of the anniversary sale under $100, under $50, and under $25!

UNDER $100:

UNDER $50:

UNDER $25:

BEST women’s shoes

In this post you’ll find the BEST pairs of shoes in the Anniversary Sale!

2019 Guides

The 5 best bras

Here are the best intimates that will be part of the sale!

Fall wardrobe checklist

A checklist of all things fall, and our recommendations for each! More fall faves from the 2020 catalog below.

Activewear

Here is where you’ll find the cutest activewear from the Nordstrom Anniversary Sale and below are our picks from this year’s catalog!

Pajamas

Here are the BEST pajamas from the Nordstrom Anniversary Sale. Our picks from the 2020 catalog below!

Top-Rated + Open to Public

Here are all the top-rated items from the sale that will sell out quick!

Top Kids Picks

Here’s where you’ll find all the top kids picks from the sale, plus our picks from the catalog!

Best Men’s Items

Here’s where you’ll find the TOP men’s items from the sale, and here are our picks from the 2020 catalog!

Cutest Finds to Wear to Work

Here’s where you’ll find the Cutest finds to wear to work from the sale, and below are our picks from the catalog!

Coziest blankets + BEST home deals

Here are the Coziest blankets + BEST home deals from the sale! Below are our picks from the catalog.

Best Nordstrom Sale Investment

Here is the Best Nordstrom Sale Investment from last year’s sale!

Restocks

Let’s talk restocks! The Anniversary Sale is infamous for selling out and restocking all our faves throughout the sale! It can be MADDENING to try to search for these hidden gems daily in the sale, so we’re making it EASY for you. Soon, you will see all the best restocks, UPDATED DAILY, below!

Game Plan

Every pro-shopper knows you can’t go into a sale without a good game plan. There are literally tens of THOUSANDS of items included in each Anniversary Sale each year and HELLO that basically spells automatic overwhelm.

You can watch my YouTube video above to get a little bit of an idea of what you might see on sale this year, but the most important thing to remember with your game plan is that EVERY STORE has different inventory, and the only way to know you’re for sure seeing everything is to look online! That’s the one place you will see EVERYTHING, and can see which stores are carrying the exact color and size of the things you want. Then you can reserve them for in-store pickup, or have them drop shipped to your front door. EASY!

TOP TIPS for the sale

We wouldn’t be besties if I didn’t make sure you had allllll the sale details. So here come my tips, tricks, and hints for maximizing your Anniversary Sale experience. Ready?

Shop early

My biggest recommendation is to be totally prepared to shop the sale RIGHT when it opens to early access, and the only way to do this is with a Nordstrom Card. As you can see in the timeline above, the Nordstrom Anniversary Sale opens early to Nordstrom Card holders up to 10 days before it opens to the public, depending on the status of your card! 

Cash in

If you apply and are approved for the Nordstrom Card, they will give you a $40 Nordstrom Note toward your first purchase at the sale!

Each store is different, but online is king

Next, just remember like I mentioned before that each store will carry totally different stuff since they all have their own individual buyers. That’s why we work SO HARD to give you guys the guides that will show you all the best stuff in one place, including how things fit and whether to size up or down, what’s most flattering, etc.

Know what you need

Look at your closet, see what you really need right now. Is it one good pair of jeans? A staple bootie that will get you all through the winter? Maybe it’s a good new pair of shoes you can workout in? If you need to stick to a budget, go through your wardrobe FIRST so you know what to spend on and what to skip! Also, we’ll have our fall wardrobe checklist updated with my picks from the 2020 Anniversary Sale.

Check back for restocks

Things will sell out fast, so we will have our “what to buy FIRST” blog post up with the things we think are the most popular and will sell out first. BUT, a lot of things will restock throughout the sale. Check back here DAILY for a list of things that have restocked that day. And don’t lose hope if something you love sells out in your favorite color or size, because there’s a good chance it might come back!

The Catalog

Each year, Nordstrom usually puts out an Anniversary Sale catalog so you can get a sneak peek at what will be part of the sale. This year because of Covid-19, they are giving EVERYONE an online preview July 24-Aug 18, in lieu of the catalog. You can view the preview HERE! Be prepared to drool, because it’s full of so so much cute stuff!

I’m pretty excited to see the return of some of my favorites! (I’m talking Hunter boots, Barefoot Dreams cardi, and Zella leggings!). The preview is just a taste of the many items that will be on sale during the sale. There is SO much more to come after the preview is released, but it gives you a good idea what to expect! You can see all the very best stuff in this post.

The items in catalog are usually the only items guaranteed to restock during the sale, so there’s a good chance that the items in this year’s online preview will as well. Everything else is a gamble so you want to snag items not featured in the preview FIRST!

Online vs in-store

I get the question a lot: is everything online available in-store, and vice versa. The answer is: EVERYTHING from the Anniversary sale is available online, but only SOME things are available in-store.

Insider tip: Each store has different buyers, so each store will carry different inventory.

If you shop at home for the things you’re dying to get, you can always do in-store pickup and grab the colors and sizes you REALLY want, and then add on whatever you find that you love in-store. But your only guarantee to see absolutely everything is online!

Also, if you’re worried about packages sitting on your doorstep, you can STILL order online and do in-store pickup.

Nordstrom Card Secrets

My biggest recommendation is to be ready to shop the sale the SECOND it opens for Early Access. The ONLY way to do this is with a Nordstrom card. The Nordstrom Anniversary Sale opens early to Nordstrom Card holders up to 10 days before it opens to the public, depending on the status of your card! Regardless of your status, Nordstrom cardmembers shop at least 6 days before everyone else!!

If you apply and are approved, Nordstrom will give you a $40 Nordstrom Note for a future purchase! Are you doing your happy dance yet?

If the Nordstrom credit card isn’t really your thing, let’s talk about the Nordstrom Rewards program. It’s completely free to join and super easy to sign up, and you’ll earn a $20 Nordstrom Note for every 2,000 points you accrue.

Important note: signing up for the Nordstrom Rewards program does NOT get you early access to the Anniversary Sale. You have to be a Nordstrom cardholder for early access. However, you do get access to perks like Curbside Pickup which is awesome during this sale!

What About a Promo Code?

There are NO promo codes for the Nordstrom Anniversary Sale. There’s no secret code that will allow you to shop early. The only way to get Early Access to the biggest fashion event of the year is to become a cardholder. If you’re not a cardholder, you have to wait for the sale to go public on August 19! But once YOU have access to the sale, the price you see is the price you pay-no codes necessary!! YAY!

Rewards Points

Nordstrom cardholders and Nordy Club members earn points for any purchases made at Nordstrom. As long as you’re at least Insider status, you can schedule Personal Double Points Days! Schedule a Personal Double Points Day during the Anniversary Sale and you earn 2X the points on your purchase! If you’re a Nordstrom credit card member, that’s 6 points (versus 3) for EVERY dollar you spend!

What About Restocks?

The most FAQ I get about the Anniversary sale is: Will Nordstrom restock everything after the pre-sale? The first three years I blogged about the Nordstrom Anniversary Sale, almost everything that was available during the pre-sale was restocked completely when the sale opened to the public.

HOWEVER, the past four years, I’ve noticed that many of the items that were available during the pre-sale are not restocked once the sale opens to the public. Everything in the preview is guaranteed to restock, but anything else is a gamble on whether you’ll see it again once the sale opens to the public.

So if you’re DYING to have that Tory Burch bag or a really nice stroller or some beautiful riding boots for an incredible deal and they weren’t featured in the catalog, your best bet is to grab them during early access!!

BUT ALSO, bookmark this page, because we’ll be updating you on restocks throughout the sale in this post!

Avoid Anniversary Sale FOMO

If you see one of those red-hot sell out items that makes your heart flutter like Jonathan Taylor Thomas did in the 1990s, stick it in your cart and buy it online immediately. Even if you plan to shop the sale in person, you can still just have it waiting for you at in-store pickup with zero risk that your size or favorite color is out of stock by the time you get there.

We will include all of our guides in this post each day with COMPLETE coverage of the sale in every category! Including tons of helpful shopping guides and personal recommendations on our favorite Nordstrom Anniversary 2020 picks from handbags to shoes to dresses to everything in between!

LIVE Guides

If you’re as excited as I am (three Diet Cokes deep and standing outside of Disneyland levels of excited) then let’s dive in together! Below are all of our guides from this years 2020 sale and links from the 2019 Anniversary Sale so you can get an idea of what to expect.

In case you missed it

Nordstrom Anniversary Sale 2020 Ultimate Guide
What to buy first: Top 10 items that will sell out fast
Top 10 BEST Jeans of the Nordstrom Anniversary Sale (I tried on EVERY PAIR!)
Nordstrom Anniversary Sale top 15 beauty picks!
Nordstrom Anniversary Sale BABY DEALS!
Cutest women’s clothes under $100!

2019
10 best baby deals
20 best value & most recommended beauty deals
Budget friendly faves (under $50, under $100)
10 best shoes of the Sale
5 BEST bras of the Nordstrom Anniversary sale
Nordstrom Anniversary Sale: Fall wardrobe checklist!
Cutest Activewear of the Nordstrom Anniversary Sale
The BEST pajamas of the Nordstrom Anniversary Sale
Nordstrom Anniversary Sale TOP-RATED items + open to the public
Top Kids Picks from the Nordstrom Anniversary Sale
Nordstrom Anniversary Sale Top Men’s Items
Best HOME deals

Can’t WAIT to crush it with you guys this year at the 2020 Nordstrom Anniversary Sale!

Final Words of Wisdom

One good knife. This is a principle I learned from my chef mama A Bountiful Kitchen, “I’d rather have one good knife in the kitchen than 100 crappy knives.” So buy wisely – get the ONE item you’re dying to have from the Anniversary Sale that will last you months and months instead of spending the exact same amount of money on 10 items from a lower quality store that you’ll wear or use a couple times before it starts falling apart!

The Nordstrom Anniversary Sale is THE very best sale of the year when it comes to getting extreme quality and major sale prices, and I’m so thankful to have you here to shop it with me!

Corrine Stokoe

Corrine Stokoe is a blogger, podcaster and content creator behind the brand Mint Arrow. She and her husband Neil live in South Orange County with their 3 little girls (and soon to be baby boy!) and run a blog and business with 8 total team members, where they find the best daily deals and share favorite finds in fashion and beauty. They also run a podcast called Mint Arrow Messages. Mint Arrow has been featured in Forbes, Women's Wear Daily, Business Insider, The Wall Street Journal, AdWeek and Allure. Corrine is passionate about sharing the gospel of Jesus Christ as often as she can and teaching others to use social media for good.

Related Content

Never Miss a Deal
Hi, I’m Corrine and it’s pretty simple. I think you deserve to buy the things you want at a price you can afford. Here you can find the best deals and steals on high end fashion, as well as beauty and wellness tutorials.

Comments

  1. Can’t wait, either! Your searching & researching has really helped my work wardrobe! (Thank youπŸ˜πŸ™ŒπŸ™Œ)

  2. So bummed, went to enroll in the Nordstrom debit card like your post mentioned and they said they no longer offer it, only Nordstrom credit cards which you have to apply for.

    1. Oh NO I’m so sorry!! They must have just changed that this year. I will go back and update the post. Really so sorry about this πŸ™

  3. Hi! Question… if i apply for the card now can i save the $40 note for the sale or do you have to spend the $40 the day you sign up for the card? The website confused me a bit!

    1. Corrine’s not 100% sure on when you will get your $40 Nordstrom note, but if you call Nordstrom they will be able to give you a for sure answer πŸ™‚

  4. I can’t even wait!!! Thankfully we have you to guide us. Really hoping for a winter jacket for myself and my daughter.

  5. So how fast do things sell out? I am a card holder, but should I be on my computer at midnight the day of? I just want some Jean’s, maybe sweaters, and girls shoes? Also, do they have a anni ersary sale page where everything will be located?

    1. If there are specific items you want, it would be smart to get on as soon as you can! If not, you should be fine to wait πŸ™‚ As far as where the sale is located, it will be easy to spot on Nordstrom’s home page once it goes live! Hope that helps! πŸ™‚ -Kourtney

  6. What’s the scoop with the online access starting at 12:30 PM EST on July 12? Why start the online sale mid-day? I can’t seem to find an answer for this anywhere.

    Thank you!

    1. Hi Elizabeth,
      I think this year they delayed the start and spread out who had access to avoid a site crash like they’ve had the past several years. So far it seems to be working out really well! πŸ™‚

  7. Love your “one good knife” tip. I live by that still! I’d rather have one good quality pair of jeans than 5 that never fit just right. Same with shoes. And a purse!
    Thanks to you and your AMAZING team for working so hard to point us in the right direction. Love Mint Arrow <3
    xo
    Mom

  8. For the catalog restocks – does that happen when the sale opens to the public or on a variety of dates?

    1. Restocks in general will happen randomly throughout the sale, but we’ll most likely see the MOST restocks happen on Friday when the sale opens to the public!

  9. YES! Your coverage of the NAS is my fave! Can’t wait to see what they have this year. I feel like we all need a little distraction this year more than ever!

  10. New to the Nordstrom Anniversary Sale…quick question…will everything be on sale or only new items? There are some toys I have been eyeing to store away for Christmas and I have some gift cards so I just want to make the most of them. Not sure if I should go ahead and purchase now or wait for the sale.

    1. Hi Brooke! We usually don’t see kids toys in the Nordstrom Anniversary Sale. Mostly baby gear, and sometimes backpacks or small accessories, but no toys. You’re probably fine to purchase now! πŸ™‚

      -Kourtney

    1. Hey Kelly! Those were from last year so readers could get an idea of what to expect to be part of the sale, but we JUST updated it with our top picks from the 2020 catalog! πŸ™‚ -Kourtney

  11. We have the Nordstrom Visa card and Influencer status – can we shop early on August 10th but use another rewards card like our 5% cash back amex card, at checkout?

    1. Hey Jackson! Here’s what Corrine said: “In the past, if you’re shopping early they’ve required you to use the card that gives you early access for your purchases. But they could have changed that! I would call or chat with their customer service to be sure πŸ™‚ ” Hope that helps!! -Kourtney

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